BackIntroduction to B3

Blogs

Your B3 online website comes with a built-in blogging engine. Blogging is a great way to build your audience and generate more traffic and sales for your business. Setting up a blog can help you build a community around your products and your brand.

Blog posts drive traffic to your site in several different ways:

  • Improve your store's SEO.
  • Let you tell stories that convert visitors into customers.
  • Increase customer engagement.

Add a new blog

Your online store has a default blog called News. You can keep this blog, or you can create your own with a custom name.

To add a new blog:

From your B3 admin, go to Online website > Blog posts.

  1. Click Add blog post.

  2. Give your blog a title

  3. Click Save blog.

Now that you've created your blog, you can add your blog to your main navigation menu.

Edit a blog name

You can change the name of a blog by editing its details in Shopify:From your Shopify admin, go to Online website > Blog Posts.

  1. Click Manage blogs.

  2. Click the name of the blog to edit.

  3. On the Edit blog page, enter the new name you want for your blog in the Title field.

  4. Click Save.

Edit the search engine listing for a blog

You can edit the text that appears in search engine results for a blog. Use a descriptive title and description to help new customers find your online store and convince them to click the link.

You can preview your blog's search engine listing and make changes to help new customers discover your online website:

From your B3 admin, go to Online website > Blog Posts.

  1. Click Manage blogs.

  2. Click the name of the blog to edit.

  3. In the Search engine listing preview section, click Edit website SEO:

  4. In the Page title field, enter a descriptive title. This title will display as a link in search engine results. You can enter up to 55 characters in the title.

  5. Enter a description for the search engine listing. Make sure to include relevant keywords to help new customers find your link, and to include your business name. You can enter up to 320 characters in the description.